EconomySociety
China's 'Savvy Silvers' Emerge as Key Consumer Force
China's 55-65 'Savvy Silvers' are emerging as a major consumer force, spending on leisure, travel and self-improvement, reshaping the economy.
—5 min read
Tag
2 articles
China's 55-65 'Savvy Silvers' are emerging as a major consumer force, spending on leisure, travel and self-improvement, reshaping the economy.
China's silver economy approaches 10 trillion yuan as the 60+ population exceeds 323 million, marking a major shift to universal elderly care.