BusinessCulture
Cécémel No More: Iconic Belgian Drink Rebrands as Chocomel
After 77 years, Belgium's beloved Cécémel chocolate milk is rebranding to Chocomel. The change unifies the brand across Europe but stirs nostalgia.
—4 min read
Tag
#Rebranding
2 articles
Business and Economy
After 77 Years, Cécémel Chocolate Drink Renamed to Chocomel
Belgium's iconic Cécémel chocolate milk is renamed Chocomel after 77 years, unifying the brand with its Dutch counterpart while keeping the same recipe.
—4 min read